Seven US fleets – representing nearly 11,000 tractors and 26,000 trailers – have signed on to have their trucks and drivers participate in Run on Less.

Run on Less is a first-of-its-kind cross-country roadshow to showcase advancements in fuel efficiency. The Carbon War Room, along with Shell, PepsiCo, and the North American Council for Freight Efficiency, are joining forces to deliver the September event.

Companies participating in the event will demonstrate how 'Class 8' trucks can use different technologies to achieve the best fuel economy possible. The seven participating fleets haul a variety of loads – from light and heavy to dry and refrigerated – and operate across most of the US and Canada.

“We’re excited to have these top fleets show how business can collaborate and innovate when it comes to efficiency. Collectively, these fleets are leading the way in entrepreneurial solutions to help the trucking industry remain profitable while reducing its emissions,” said Mike Roeth, Executive Director of the North American Council for Freight Efficiency, and Operation Lead of Trucking Efficiency.

Each participating fleet will fit its trucks with a combination of commercially available fuel-saving technologies – proving that there is more than one way to operate efficiently. They are also selecting drivers who have proven that their driving habits contribute to high fuel efficiency.

According to Brent Nussbaum, CEO of Nussbaum Transportation, “We are most excited to join Run on Less because we want to demonstrate the success that can be achieved when pairing a trained and educated driver with the latest technologies in fuel efficiency.”

Together these fleets reveal a road map for others to lower fuel costs and emissions from their equipment. “Regardless of the price of a gallon of diesel, fuel is one of our largest expenses,” said Royal Jones, CEO and president of Mesilla Valley Transportation. “We have made the investment in fuel-efficiency technologies to bring our fuel costs down as much as possible. Every dollar we save in fuel costs goes right to our bottom line.”

The three-week experience will kick off from multiple locations across the United States, culminating at the North American Commercial Vehicle (NACV) inaugural show in Atlanta on September 25 to 28.

Drivers will showcase their equipment and share fuel economy learnings and best practices with attendees. More details about Run on Less will be announced in coming months – stay tuned!

Learn more about how Rocky Mountain Institute – Carbon War Room are leveraging the agile power of markets to combat climate change and bolster economic prosperity.