R is for Risk Taking

Don’t let fear of failure be an obstacle. Entrepreneurship in its very essence is all about taking risks.

Risk has been a constant throughout the history of Virgin – from selling Virgin Records to ensure Virgin Atlantic was financially secure during tough times, to the decision to found Virgin Galactic. If you want to be a truly entrepreneurial company you have to take bold risks.

When it comes to committing to a risky decision, it’s important to make sure you’re taking a calculated risk – so if you fall flat on your face, you don’t take the whole company down with you. Business, after all, is like a giant game of chess: you have to make strategic moves, and learn quickly from your mistakes.

The luckiest people and businesses are those that are prepared to take the greatest risks. We can all create our own luck by taking the necessary risks to open the door to change.

No one ever reached the stars from the comfort of their couch! Go on, get out there and go for it.

What does risk taking mean to you?


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