The Virgin Media Business VOOM Tour bus made a statement at Dublin’s TechConnect Live event earlier this week.
After a successful event in London last month, the bus was back on the road with LinkedIn, Crowdfunder, ICAEW and JCDecaux offering advice and support to entrepreneurs, previous successful VOOM entrants SkunkWorks Surf Co’s Ricky Martin, MacRebuer's Toby McCartney and FoodCloud's Iseult Ward taking part in a panel discussed and Irish TV station TV3 also joining in for a live broadcast.
Here’s how the day looked in pictures…
We started the day live on TV3's breakfast show Ireland AM, before the bus opened for business and welcomed entrepreneurs, business owners and start-ups on board.
The afternoon saw Guy Hayler from Crowdfunder present on the different ways crowdfunding can help new businesses, from reward to equity funding and everything in between, and how you should tell your story and channel passion into your online pitch. Katie Kilburn from London Media shared her advice for getting the best PR for your business. Both spent the day on the top deck of the bus sharing their tips and advice to attendees.
Last year's VOOM winner, Toby McCartney joined runners up Iseult Ward and Ricky Martin for a panel session where they spoke about how VOOM helped them take their business to the next level, the biggest challenges they faced and their top business tips.
But the most exciting part of the day was yet to come: the pitches. Six people were pre-selected to pitch their business idea to judges who included Iseult and Toby, for their share of €6,000 and brunch with Richard Branson.
The pitchers, whose ideas ranged from a dry cleaning app, to a medicine dispenser for children and elderly to an educational programme, were given two minutes to pitch and three minutes to answer questions from the judges.
At the end of the deliberation process Coroflo, a breastfeeding monitor designed to measure the amount of breast milk dispensed, was crowned the winner and CEO Rosanne Longmore took home €6,000 and will be joining Richard for brunch.