"We put a bird on Portland"
- By Greg Rose -
- Jun 06, 2012
Virgin America has touched down in Portland, Oregon, it's newest destination.
Portland is the 18th city in the carrier’s expanding network, and Virgin America will run two daily nonstop flights from Los Angeles International Airport and two daily nonstop flights from San Francisco International Airport.
Virgin America teamed up with IFC around its hit show “Portlandia” to help launch the new service. “Portlandia” Mayor and award-winning actor Kyle MacLachlan joins Portland Mayor Sam Adams onboard the airline’s inaugural SFO-PDX flight.
Virgin America President and CEO David Cush said: “While there are strong business and leisure travel ties between California and Portland, the West Coast to PDX market generally has had higher fares than similar flights to Seattle. The reason, quite simply, was lack of competition on the California-PDX routes.
"With service unlike anything else in the skies, we saw an opportunity to bring new nonstop competition from California’s largest airports to PDX. We are confident that Portlanders will embrace an airline known for its unique service – and for marching to a different drummer."
Portland Mayor Sam Adams added: "Virgin America's new nonstop flights from PDX into San Francisco and Los Angeles offer another gateway for visitors to enjoy the beauty, culture and bounty of our city.
"Travelers can come and see for themselves whether Portlandia is a parody, a documentary or something in-between. We welcome Virgin America and its new nonstop service with open arms!"
In honour of its newest route, Virgin America has also launched a “We Put a Bird on Portland” fare sale on select routes. Go to Virgin America to find out more and book flights.
By Greg Rose. Content Manager. Tweets @greglrose and blogs at greglrose.com
