Are you part of the university challenged?
- By Jack Preston -
- Oct 05, 2012
New research has shed led light on the true impact of children leaving home for university, with parents taking to the skies to celebrate their departure.
According to Virgin Atlantic, demand for airline tickets soars in the four week period following the start of university terms as parents take advantage of their new found freedom.
So great is the trend that travel experts have even developed a special phrase for the new travellers – The University Challenged (TUC).
“Many TUC flyers are inspired by seeing the fantastic time their children are having during university Freshers Week,” explained Virgin Atlantic spokeswoman Fay Burgin.
“It brings back memories of their own time at university, and so having dropped off their son or daughter at the university campus, they return home determined to celebrate their new found freedom from responsibility.”
Virgin Atlantic also revealed that the typical TUC flyer is aged between 45 and 65, has an average combined household income of £75,000 and will treat themselves to seats with greater comfort and more leg room, with most opting to travel in Premium Economy.
Official figures show that over 300,000 UK students have gone to university this year, so if you’re one of the TUC head over to Virgin Atlantic and make the most of it!
By Jack Preston. Content Executive. Tweets at @JackPressedOn

