Author Image for Kate Goodman


Digital Executive


The inaugural Virgin Australia Film Festival has launched. As the official airline partner of the AFL, Virgin Australia has invited clubs to create a short film based on the theme ‘extra mile’. 

The winners will be decided entirely by you. The three clubs' films that receive the most engagement on the Virgin Australia Facebook page up until Grand Final Day will win flights for their team to the US for their altitude training.

It’s your chance to go the ‘extra mile’ to help support your team.

Here is a run down of the entries so far.

First up, the Sydney Swans with their tale of self discovery. When Gary Rohan suffered a horrific broken leg in 2012, no one knew if he would make it back to the field. 12 months later, the Sydney Swans have spared no expense documenting his inspirational journey to recovery – you can hardly believe it was all shot on green screen.

Wipe away those tears of emotion, next up is St Kilda. Recovering from the shame of a less then pitch perfect rendition of the club song, the CEO of the club steps in with a controversial decision – to appoint Riccardo, a Head of Vocal performance.

Will the boys find their voice? Watch and see.

Hawthorn has created a startling expose, potentially revealing the secret to their game plan. Theorist Roger Mermann has discovered their secret in the unlikeliest of places. Watch the short film to discover it for yourself.

Take a deep breath, and fasten your seatbelt, here is the entry from the SUNS. Television golden boy Karl Stefanoic is here to take you on an exhilarating behind the scenes journey as the SUNS strive for excellence, taking them to their absolute breaking point and showing how they go that extra mile (literally). 

Fremantle’s entry showcases the story of the team’s unsung hero – the mascot. As much a part of the team as any of the players (though maybe not in the same physical state), he truly goes the extra mile for his team, though as he sees it, they are less his team, rather his family.  

A moving film by the team from Melbourne, showing how football isn’t all about the game, but also about going the extra mile for your fans. Sam Arnold is fighting cancer. Incredibly, that's not his concern. The single father, who cannot work, simply wants to give his six-year-old son, Sydney, a birthday present. That's when Nathan Jones and Jack Watts answer the call, giving Sam his wish and Sydney a birthday he'll never forget. 

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