How to raise money - 4 charity tips
- By Jack Preston -
- May 25, 2012
Virgin Money Giving have recently been out and about meeting charity representatives, holding a series of free workshops in London and Manchester to hand out some useful tips on how to make the most out of fundraising events.
Their next stop is Newcastle, however if you can’t make it up to Tyneside here are some Virgin Money Giving pointers that should give any fundraiser a boost.
• Use a fundraising page as an appeal page - You can create specific event and then fundraising page to support any appeals your charity runs. Encourage your charity supporters to donate through this page, instead of directly and you can easily tell how much money you’ve raised through the appeal your reports.
• Event Deep links are special web addresses that you can use to send to your fundraisers or add to your website. They link directly to a specific event (e.g. the Virgin London Marathon) and pre-populate the fundraising page with your charity, making it even easier for them to get started and ensures they select your charity for ‘open events’.
• Quickly look up fundraiser details – If you want to quickly find the details of someone raising money for your charity, simply sign into your charity account and click on ‘reporting’ and ‘manually allocate report codes’. From here you can search for a fundraiser get their contact details and view their page in just a few a clicks.
• The thank you message - is a great way to contact your fundraisers and donors. These messages can be tailored to say what’s important to you – either about your cause or to promote events you have. Someone sponsoring their friend could be inspired to do something similar.
To find out more or register, visit Virgin Money Giving.
By Jack Preston. Senior Content Executive. Tweets at @JackPressedOn
